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Hi, I'm Craig

Learning Designer & Accessibility Consultant

About me

Selfie while cycling up a dirt track in the countryside on a sunny day. I'm towing my son using a bungee chord and have a big smile on my face.
20 years across international training, behaviour change projects and design roles, all where communication and empathy meet creativity to achieve business goals.

I call my approach Boring by Design, the unglamorous work that makes learning stick:
  • B - Backwards Design
  • O - Observation
  • R - Restraint
  • I - Inclusivity
  • N - Networking
  • G - Grounded in data
What that looks like in practice:
needs analysis to ask if training is even the answer, blended learning, behaviour change frameworks, scenarios and simulations, WCAG 2.2 AA accessibility, responsible AI-assisted workflows, built in Articulate 360 and/or custom coded html and measuring whether anything actually changed.

Case studies